LevelUp: The Summit of Esports Event Held

The event titled LevelUp: The Summit of Esports was organized by the Digital Games and Esports Club. This informative and inspiring event attracted students and stakeholders interested in the esports world. Among the speakers was one of our academics, Asst. Prof. Dr. Dora Uzkesici.

Drawing on the impact of the documentary Drive to Survive on motorsports, Uzkesici examined the parallels with the esports ecosystem from a scientific perspective. He contributed an academic viewpoint through his analysis of esports traceability, brand management, audience engagement, and digital strategies.